Quality in Search | Search Engine Marketing Operational Excellence

AS A MEMBER of the the Information Architecture Institute I sometimes get a plethora of emails about various topics such as wire frames, poly hierarchies, duplicate website content and other IA and SEO related subject matter. Last week an email was set out to the distribution list from Jenny Wallace who is currently working on [...]

 
 
NEW NOTICE TODAY from our pals at Yahoo! Search Marketing.
We wanted to let you know that a limited number of keywords in your account that are currently linked to synonyms, or “mapped,” will soon become unmapped to give you more control over your keywords. As you may know, we use various matching technologies to link [...]

“Too often our changes are technically perfect - the boxes are neatly arranged, columns add up, procedures are in place - but we fail to acknowledge the human aspect.” - William Bridges
ONE THING THAT should be apparent if you work in an agency/consultancy setting is that whether you are an expert at SEM, SEO, Affiliate [...]

THIS IS MY favorite time of year - tomorrow begins the 95th Tour de France. I have been a avid fan of professional cycling since my days as a teenager building bikes in the basement of Oakmont Bicycle Shop (now HumanZoom ) and watching Greg Lemond win his second Tour in 1989. This year is [...]

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