This work by Matt LeVeque is licensed under a Creative Commons Attribution-No Derivative Works 3.0 United States License.
May
17
Paid Search Basics | Do the Right Thing
May 17, 2009 | Leave a Comment
TWENTY YEARS AGO, well before paid search, SEM, online marketing or Google was even a consideration, Spike Lee released his film Do The Right Thing. I have been an admirer of Spike and his work so now, twenty years later, his film title and message is partially inspiring a paid search blog post. It must be the shoes!
At [...]
Apr
3
Carbon Offset Calculator for Online Advertising Campaigns | Local Agency Making Digital Advertising Good
April 3, 2009 | 3 Comments
CONTINUING WITH MY series about carbon offsets for search engine marketing and Google’s Green Initiatives I stumbled across a company that seems to be doing it right. But first some background… A few weeks ago I wrote a couple posts announcing a fake ‘Google GreenWords’ program followed by another post for an idea around carbon [...]
Mar
22
I Am A PPC Farmer | Paid Search Gardening Tips
March 22, 2009 | Leave a Comment
THE FACT THAT I get up early in the morning before most neighborhood roosters makes me think I’d be a pretty good farmer. I have a strong work ethic, can be extremely patient and have a pining for owning John Deere equipment. All that combined with some fertile land and a little luck would make for an [...]
Mar
14
Computing Power Tips | Power Down for the Planet
March 14, 2009 | Leave a Comment
TODAY I HAD the chance to go to the Go Green Expo here in Philly and had an informative time. Besides learning about ‘greening’ my lifestyle, chatting with Rowen Spivey from the SBN and meeting the Brighter Planet cool kids from Vermont I also had the chance to see the Phillies World Series trophy in [...]
