This work by Matt LeVeque is licensed under a Creative Commons Attribution-No Derivative Works 3.0 United States License.
Dec
27
Paid Search Value Added Flow Analysis & Time
December 27, 2008 | Leave a Comment
AS SEARCH ENGINE marketing and paid search continues to grow and the industry continues to expand, its processes are becoming over complicated. With added keyword competition, endless updates to Google Quality Score & the desktop editor, Yahoo! Search Marketing’s increasingly archaic web app, and the improved cool-if-it-mattered MSN adCenter excel plug-in and their desktop editor, [...]
Dec
20
How Will You Become Socially Responsible In 2009?
December 20, 2008 | Leave a Comment
THE FIRST THING you need to do is have a really good understanding of what it actually means to be socially responsible. One place to gain that understanding is in the latest issue of the Journal for Quality & Participation (JQP) which is dedicated to social responsibility. Social responsibility is a fairly complex thing to [...]
Sep
14
Systems Thinking | Linking IA & UX with SEM & SEO
September 14, 2008 | Leave a Comment
THERE HAS BEEN some interesting chatter going on over the past couple days on the Information Architecture Institute (IAI) email distribution list regarding the narrow scope of defining Information Architecture (IA).
Christina Wodtke from Elegant Hack actually posed the question of this narrow definition of IA from the IAI which states “We define information architecture [...]
